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Our thoughts about all things related to strategic education programs.

Stop Waiting for Perfect: Launch a Minimum Viable Academy in 90 Days
Still waiting for the perfect time to launch your customer academy?
Every month you delay is costing you in churn, support overhead, and lost expansion. In this post, you’ll learn how to launch a lean, effective customer education program in just 90 days using the Minimum Viable Academy approach—and how Echtus can handle the entire build for you, from strategy to hosting.

A Guide to Budgeting for Customer Education
Launching a structured customer education program can be daunting for growing software companies. This guide breaks down the essential costs, from hiring key roles like Directors of Customer Education and Instructional Designers to choosing the right technology.

Can GenAl Completely Revolutionize Customer Education?
Recent advancements with GenAI unlock an entirely new dimension of adult learning. One where we not only offer personal recommendations, but also create new content that is relevant, timely, and meaningful to the individual.

Why Good Instructional Design Yields Higher ROI
Instructional design as a process is essential to seeing high ROI from your education program. This article dives into two ID models that directly help prove education’s value.